Strategic Management

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Satya Hitendra

rainbow187@gmail.com

Krishnesh Mehta

PGDPD

The Havmor Experience

Bridging the gap between “eating” and “experiencing”, this project is an exploration to enhance consumer experiences in the context of ice cream parlours to ultimately improve their productivity.

Keywords: Multi-Sensory Design, Experience Strategy, User centered Research, Emotional Connect, Food Industry

Master of Design (M.Des.)

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Satya Hitendra
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