Strategic Management

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Gunakshi Kamble

Krishnesh Mehta

PGDPD

Strategising Design Driven Consultancy

To incorporate design thinking in an advertising agency that works towards forming and employing design research driven insight to identify and fill the gaps in the existing markets.

Keywords: Design Strategy, Design Research, Human Centric Design, Design Thinking, UX strategy

Master of Design (M.Des.)

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