Young Designers '13

Diploma Project

Shop in Shop – Unveil Makeup & Skincare

Keywords

Experience design
Women-centric
Comprehensive display
Make-up

Student

Archana Patil

archnapatil@gmail.com

Guide

Amresh Panigrahi

amresh@nid.edu

Sponsor

FIGMENTS, INC

Synopsis

'Shop in Shop' is a concept store designed to unveil make-up and skincare products with a pinch of technology to boost the consumers’ shopping/retail experience. The scope of work spanned designing a space that enhances user engagement via various activities – buying, interacting, product trials, make-up makeovers, skincare and make-up tips through digital screen interactions, to name a few.