Communication Design
Exhibition Design
Animation Film Design
Graphic Design
Film and Video Communication
Photography Design
IT Integrated Design
Design for Digital Experience
Information and Interface Design
New Media Design
Interdisciplinary Design
Strategic Design Management
Design for Retail Experience
Industrial Design
Ceramic and Glass Design
Furniture and Interior Design
Transportation and Automobile Design
Toy and Game Design
Product Design
Textile Design
Apparel Design and Merchandising
Lifestyle Accessory Design
Textile Design
Messages
View By
Guide
Sponsor
Diploma Project
Taaza Chai Choupal
Keywords
Experience zone
Branded tea stall
Open format kiosk
Rural empowerment
Student
Ketaki Karkhanis
karkhanis_ketaki@yahoo.com
http://www.behance.net/ketakikarkhanis
Guide
C S Susanth
cssusanth@nid.edu
Sponsor
Hindistan Unilever Limited
Synopsis
The objective was to create a platform for rural entrepreneurs who are less educated, unskilled or unemployed viz. farmers, part-time labourers and single women, via simple and small-scale businesses thereby creating livelihood opportunities for them.
An experience zone that augmented consumer interaction materialised in the form of an open tea kiosk. The structure was designed to be customisable to cater to different locations scenarios. This easy-to-transport, ergonomic and low-cost kiosk featured a reduced structure for better visibility and multiple seating possibilities to best facilitate customer interaction.