Young Designers '13

Diploma Project

Ruggers Young Menswear Polo Collection

Festive Winter 13/14

Keywords

Youthful
Winter collection
Video games
Work wear

Student

Arun Kushwaha

arunkushwaha@outlook.in
http://www.arunkushwaha.jux.com

Guide

Sanjay Guria

sanjay@nid.edu

Sponsor

Arvind Lifestyle Brands Ltd., Bengaluru

Synopsis

This collection proposed a youthful take on work wear. The concept was to break away from the clichéd style of a formal look and add a personal touch. The collection focused on work wear which allowed one to sport a young look within the set key of professional attire. It drew inspiration from video games of yesteryear. The colour palette comprised of hues of green, blues and red. With the vibrancy of colours, stylised knits and reasonable pricing, this range aims to be the new face of fashion in the brand market of the youth segment.