Young Designers '13

Diploma Project

Vision for a Concept Car Exterior for Audi

Keywords

Tensegrity
Concept car
Exterior
Futuristic

Student

Vijayendra Jadhavrao

vj_723@yahoo.co.in
http://www.coroflot.com/vj_723

Guide

Balaji Rengarajan

balaji_r@nid.edu

Sponsor

Konzept Design Munchen

Synopsis

The main task of this project was to develop the exterior design for a concept car to envision a distinct characteristic for the future personality of the brand Audi which would appeal to the new era of rich, influential and famous individuals who want to stand out of the crowd.

This project explores a novel approach for establishing a connection between man and machine in a subtle, elegant but efficient way through the hyper lightweight tensegrity space frame chassis. It is a conscious effort to envision how a fuel cell powered Grand Tourer from Audi could evolve superficially to communicate a purposeful, clear and confident visual language.