Young Designers 2009

 
Aditi Gupta
New Media Design | PGDPD
aditi.aditi05@gmail.com
 
A Tool for Creating Awareness about Menstruation in Girls
 
Guide Gayatri Menon
Sponsonr Ford Foundation - NID Diploma Scholarship
Keywords
> Sequential art
> Puberty and menstruation
> Educational tool
> Adolescent girls
Menstruation and menstrual practices are still clouded with taboos and disbeliefs, leaving adolescent girls ignorant of the actual facts surrounding them.
For my project, I studied the various psychological problems, social taboos, barriers and hesitations surrounding menstruation. I conducted comprehensive research on several issues which comprised a literature review, works done by NGOs, media accessibility, social constructs, visual ethnographic research of a female body, an analysis of advertisements aired on television, an analysis of text books, a case study of a school, modes of information sharing, gender relations, taboos , as well as puberty in girls.
I wanted to communicate information in an interesting, engaging, easy to manufacture at a low cost and hence affordable and accessible to users. After mulling over a variety of formats, I developed an A3 size booklet that uses sequential art as a medium similar to comic books. The booklet provides information related to menstruation woven into a story and contains activities to engage the user and spread awareness and a positive viewpoint.
My project helped me to understand the behaviors, aspirations and psychology of individuals. During the product development phase, I learnt how the medium of sequential art could be used to discuss sensitive issues. It helped me to build better stories and narratives. I learned how to develop characters so that the users could relate with them. I learnt to communicate emotions through drawing.
This project heralds the beginning of future work I will undertake in the field of educational awareness towards menstruation.
Communication Design
AFD 9
ED 5
FVC 13
GD 18
Industrial Design
CGD 9
FID 11
PD 15
TGD 4
TrAD 8
Interdisciplinary Design
DRE 14
SDM 17
I.T. Integrated Design
DDE 7
IDD 9
New Media Design 10
Aditi Gupta
Akhilesh S.V.
Divesh Jaishwal
Kanika Deep Arneja
Madhavi Kulkarni
Mansi Salvi
Neha Yadav
Parita Katke
Sagar Saseendran
Tuhin Paul
SUID 9
Textile Design
ADM 17
LAD 10
TD 37
Guide
Sponsor
Feedback | Credit | © Copyright | Contact Us © All Right Reserved to National Institute of Design, Ahmedabad (INDIA)