Manushi

Mizaan - Finding balance in the world of fast fashion

Manushi

M.Des.

Dr Jignesh Khakhar

Self Sponsored

Sysnopsis

The project investigates the fast fashion problem and proposes a system solution to address its detrimental effects on the environment, society, and economy. The research started by examining sustainability through a historical, cultural, and political lens, highlighting its significance and evolving discourse over time. By understanding the contextual background, this study aims to comprehensively analyse the complexities surrounding fast fashion and its impact on various aspects of our lives.
It further explores precedents and case studies related to fast fashion, delving into real-world examples that demonstrate the negative consequences of the industry’s practices. One of the key gap that was identified was lack of transparency and shared accountability in the overall system.
Building upon this foundation, next is the proposed system solution to tackle the fast fashion problem. It emphasizes the need for a holistic approach that considers the entire lifecycle of fashion products, from design and production to consumption and disposal. The concept of a digital wardrobe will provide agency to the owner and will help in forming trust and better accountability in the system.vBy incorporating interdisciplinary research and drawing upon insights from stakeholders within the fashion industry, the project contributes to the ongoing discourse on sustainable fashion.

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