As the digital creator economy grows, there’s an increasing need for tools that streamline online business operations. Mason, a web creator tool, automates in-app and in-store experiences through micro-apps that adjust content based on user interaction and product updates. However, users struggle to fully grasp its value due to a suboptimal feature discovery experience. This project aims to improve initial user engagement by redesigning the discovery process for key features, making it more intuitive and outcome-driven. The challenge lies in users' difficulty navigating and utilizing essential tools like Layers and Publisher, which are buried within a complex UI. The project will focus on simplifying the discovery of these features through better Information Architecture, ensuring users can easily access them. The objective is to enhance user engagement, facilitate smoother navigation, and create an educational pathway that aligns with users' needs, boosting overall activation and platform proficiency.