FOR WOMEN, FROM WOMEN
For the graduation project at National Institute of Design, the student had the opportunity to work with Kara Weaves and develop a set of upcycled home furnishing products from their inventories and a collection of women’s wear for the brand. Being there alongside working with them on various tasks and projects, helped her achieve a better understanding about the company’s clients, target market and also design aesthetics.
The work environment and the relationships shared by the women employees exposed the student to collaborative projects and widening up one’s skill sets. To her, the whole project was a journey of learning, observation, development of skill set and implementing the final derived inferences within a constrained environment.
The project’s main objective was to deliver a product range in home furnishing by utilizing and up-cycling the inventories and also to arrive at a women’s resort wear collection S/S 22 that was inclusive of various body types and that provides one with ease and comfort. The project was divided into two design collections in two different segments (home-furnishing and apparel). It was required to strategize brand management in a way which can improve production efficiency, the production team’s skillset and the utilization of available resources wisely.
The major achievement of the project was to successfully learn to bond and together create a collection that was new and yet carried the essence of Kara Weaves and be furthermore created with ease and simplicity. To understand the limitations and to come up with a new set of product designs in terms of home furnishing and apparels created for women from women.
Apparel Wear, Handloom, Kitchen Textiles, Resort Wear, Textile Design