People's Archive of Rural India (PARI) decided to collaborate with Karadi Tales to create a chapter book set for young adults, which would bring compelling contextual narratives from Rural India to urban children. These stories feature fictionalized lives of real people, disenfranchised communities, children who power past their disabilities and cheerfully participate in civic activities. The project had the design challenge of making children pick these books off the shelves even when placed next to more popular and adventurous chapter books in the young adults' section. An uncommon, fresh perspective of tactile imagery was chosen to form the cover art of the set, with illustrations that have a sense of depth and touch to make the books stand out from the rest. 'Looking for Laddoo' is an illustrated picture book on the lovely city of Chennai, to be a part of Karadi Tales' 'City Series'. It features detailed watercolour illustrations of Chennai's famous landscapes, temples, cuisines and beaches, while we follow a mother-son duo looking for their lost puppy. Places never visited before by the student had to be illustrated in intricate details, staying as true to reality as possible. These projects moulded the student as a visual designer and illustrator immensely.
Keywords: Chennai city, children's books, clay illustration, rural Indian context, watercolour illustration
Student Name: Tanvi Kedar Parulkar
Guide: Mr. Jagadish Kumar, Co-Guide: Dr. Nanki Nath