This project focused on creating four collections for living and dining for the Zeba retail store in Mumbai. All collections were made for different price points as ZEBA caters to customers coming from varied strata of spending power. This project is focused on coordinated concept spaces that emphasise on beauty, style, and quality coupled with practicality, function, and customisation. Ethical sourcing of fabrics and supporting locally-made products and Indian craft techniques should be every designer's Foundation. Working at Zeba helped the student understand the value of in-house production for not just cost and quality control but also for understanding timelines, client briefs, and challenges faced at a small-scale studio level.
Keywords: home decor, interior design, print design, soft furnishing, textiles