The project attempts to introduce a sense of warmth and homeliness to the otherwise cold and highly industrial offerings of the existing catalogue of the sponsor. The iterative approach of the process ensures that the integration of craft and craftspersons is done in a manner which does not disturb the existing manufacturing workflow. The approach also manifests itself in the aesthetic of the Pilotis furniture range, resulting in an otherwise minimal appeal while having a dash of crafts and culture. The range uses Nordic motifs relating to the Scandinavian roots of the brand and encourages the user to learn more about its culture. At the same time, it respects the industrial design norms of a ‘good design’, resulting in products which are flat-pack and can be used efficiently while being extremely lightweight. The range currently consists of a stool, a side table, a centre table, and a bench. The Pilotis unique approach to creating furniture which is scalable and humane will evolve further with time.
Keywords: craft, furniture design, minimal, Nordic, Scandinavian
Student Name: Harshit Taak
Guide: Mr. P Rama Krishna Rao, Co-Guide: Ms. Neelima Hasija