This project aimed at understanding how the core systems of a game are designed, find problem areas in the game that can be improved and propose solutions for the problem areas discovered. The areas of study picked up to work were social, various play store reviews, competitor analysis was done to study and come up with an efficient solution and make changes in the game at a controlled pace to achieve the desired results. Various sources like social media feedback, community forums, the company data analysis tools were used to gather the data and come to solutions. The student added minor changes at cosmetic levels, tuned the system and added functional changes in the game. A better design was created for the game systems after getting feedback on various features and events sent out to the players.
Keywords: engagement, game design, live-ops, retention, social