Title: "Ping"
Logline: It is a product promotional animation video for two of the kids e-learning game applications; the name of the two game applications are respectively mentioned below:
Kindergarten Kids Learning App: Educational Games and
Preschool Learning Games for Kids & Toddlers
Background:
The main purpose of these videos will be to drive more application installs through various channels (including but not limited to Play Store, App Store and Youtube) through which kids learning can be maximised. The target audience will be mostly parents of kids ranging between 2 to 6 years old. The videos should be able to explain to the viewers about what the applications are about and entice them to download.
PROCESSES INVOLVED :
• Capture: Primary and secondary research
• Finalising the script
• Storyboard and Animatics with scratch sound
• Developing the visuals (Characters, environment, treatment)
• Voice dubbing, Sound & Music discussion
• Digital hand-drawn animation
• Digital background painting
• Sound & Music
• Compositing
• Documenting the whole process
