Enhance the Walmart Instore Toy Shopping Experience by Using Augmented Reality
Walmart Global Technology Services
Guide Dr Bibhudutta Baral
This project looks at the intersection of retail experiences and augmented reality for enhanced user experience. It seeks to provide Walmart with possibilities of designing shopping experiences where the lines between the physical and digital world are blurred. It questions the status quo of retail experiences and offering, and seeks to change the industry which is seeing fast and rampant technological interventions.