Madura Fashion & Lifestyle( Louis Philippe)- Bangalore
Guide Krishna Amin
The graduation project was carried out with Louis Philippe, a premier Indian brand of men’s apparel created for the quintessential man. Madhurima conceptualized and designed a capsule collection for their new vertical ‘Permapress Voyage’ which consisted of travel business clothing with technical fabrics and finishes. The collection included ten to twelve ensembles of suits, shirts, trousers, trims and buttons and was designed keeping luxury, elegance, comfort and practicality in mind.
The next phase involved conceptualizing and designing shirts for a wedding collection ‘The Tuscan Affair’ using linen and sustainable fabrics inspired by the sights, flavors, colors and unique traditions of Sicily. Madhurima also worked on the concept, styling, layout and creation of a brand look-book for Louis Philippe’s mainline Autumn’18 collection. A luxury retail packaging for the ‘Signature’ gifting collection of the brand was designed for launch in AW18, that would be carried on as a permanent collection.