Discipline Faculty

Luxury Bedding Range for International Market

Pooja Baviskar

Aarti Srivastava

Through her assignment with Textrade International Ltd., Pooja conceptualized and executed four collections which included two cushion cover collections and two luxury bedding collections. The organization is a leading Indian home textile manufacturing and export company catering to international markets. The first collection was designed to be weft-face constructed, woven cushions covers with a natural raw look and minimal geometry usage. The second collection was also done by weaving but with a very pop and bright look.
The third collection was a Jacquard bedding named ‘Felicia’, designed for a vintage look with a monotone floral surface. The fourth collection was a white-on-white bedding made with embroidery techniques like boring, satin stitch and cording giving it a bohemian fresh feel. All the moods were selected based on trend research from WGSN for AW19/20 season, so that the collections could be targeted globally, fitting into international trends as well.