This project focuses on designing promotional materials to support the launch of Zomato Everyday across key Indian cities including Delhi, Hyderabad, Pune, Mumbai, Bangalore, and Gurgaon. The objective was to build strong brand awareness, engagement, and trust through a cohesive, multi-channel campaign. A range of print, digital, and on-ground communication assets were developed, including newspaper advertisements, posters, canopies, emailers, push notifications, and social media promotions. Each touchpoint was designed to clearly communicate Zomato Everyday’s core value proposition affordable, home-style meals prepared by expert home chefs. The project emphasises consistency in messaging and visual language to ensure a seamless brand experience across platforms, enabling an impactful and recognisable market entry for Zomato Everyday.