HARINI S
Dr. Tridha Gajjar
harini_s@nid.edu
This project focuses on designing a kid’s activity box and a set of adventure journals for Zookeeper, a children’s lifestyle and décor startup. The core outcome, My Wild Wild Life, is an activity box comprising four themed adventure journals, badges, stickers, and pencils, designed to encourage curiosity, observation, and engagement with the natural world. Each journal corresponds to a different environment, forest, mountains, seaside, and home, allowing children to document experiences through journaling, activities, and illustrations. The project involved developing a cohesive visual language aligned with Zookeeper’s brand values and adapting their existing illustration style for print and publication formats. As Zookeeper’s first publication project, the process included content structuring, layout design, prototyping, and iterative testing with stakeholders and young users. The outcome demonstrates an intuitive, playful approach to publication design that supports exploration, learning, and environmental awareness.