In this project, we explored modularity and fixtures in jewellery, focusing on making designs both beautiful and practical. By mixing different shapes and forms each with their own strengths and challenges, we studied the existing collections and found ways to create something new. Working in a small brand meant we had to multitask and work around limits in manufacturing and sales. These challenges actually helped us learn important business lessons that made our designs stronger and more realistic. The project was based on studying the business closely, understanding best-selling products, and learning about the target audience, while staying true to the brand’s vision. With a small team, we made the most of the materials we had and thought carefully about every step before bringing new ideas to life.