Lifestyle Accessory

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Shanvi Gupta

Shimul Mehta Vyas

Jute Design Cell Innovation Center For Natural Fiber,NID

PGDPD

Packaging Solutions for Amul in Jute

To design a successful take away solution for the ‘Amul’ Brand, with an in depth understanding of the brand, its functions and the wide spectrum of its products.

Keywords: Amul, Jute, Sustainability, Secondary Packaging, Consumer-centric, Shopping bag