M.Des.
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FORM, FUNCTION, FANTASY: THE EVOLUTION OF COSMETIC PACKAGING

  • Cosmetic Packaging
  • Makeup & Skincare Packaging
  • Product Packaging
  • Form & Function
  • Beauty Industry
RANADIVE SAMRIDDHI JITENDRA
Mr. Mohammed Naim
This Graduation Project investigates cosmetic packaging at the intersection of form & function, beauty industry trends, and user experience through four design explorations. The first focuses on flocked dip in makeup applicators, emphasizing sculptural elegance, tactile comfort, and precise product delivery, with vials supporting ergonomics and storage. The second develops airtight cushion compacts for makeup & skincare packaging, balancing sleek, user friendly design with product preservation and sensorial delight. The third is a collaboration with Dermalogica, creating portable, ergonomic packaging for the 9 to 9 skincare line, aligning with brand identity while empowering modern users. The fourth explores playful moisturizer packaging for tweens, using interactive forms and vibrant aesthetics to make self care enjoyable and confidence building. Across all projects, a user centric, iterative process integrates visual research, trend forecasting, behavior analysis, and material experimentation, redefining product packaging as a meaningful, luxurious interface between brand and user, uniting beauty, functionality, and emotional engagement.
RANADIVE SAMRIDDHI JITENDRA
RANADIVE SAMRIDDHI JITENDRA
RANADIVE SAMRIDDHI JITENDRA
RANADIVE SAMRIDDHI JITENDRA
Profile
RANADIVE SAMRIDDHI JITENDRA
M.Des.
Mr. Mohammed Naim
FORM, FUNCTION, FANTASY: THE EVOLUTION OF COSMETIC PACKAGING
This Graduation Project investigates cosmetic packaging at the intersection of form & function, beauty industry trends, and user experience through four design explorations. The first focuses on flocked dip in makeup applicators, emphasizing sculptural elegance, tactile comfort, and precise product delivery, with vials supporting ergonomics and storage. The second develops airtight cushion compacts for makeup & skincare packaging, balancing sleek, user friendly design with product preservation and sensorial delight. The third is a collaboration with Dermalogica, creating portable, ergonomic packaging for the 9 to 9 skincare line, aligning with brand identity while empowering modern users. The fourth explores playful moisturizer packaging for tweens, using interactive forms and vibrant aesthetics to make self care enjoyable and confidence building. Across all projects, a user centric, iterative process integrates visual research, trend forecasting, behavior analysis, and material experimentation, redefining product packaging as a meaningful, luxurious interface between brand and user, uniting beauty, functionality, and emotional engagement.
RANADIVE SAMRIDDHI JITENDRA
RANADIVE SAMRIDDHI JITENDRA
RANADIVE SAMRIDDHI JITENDRA
RANADIVE SAMRIDDHI JITENDRA