The project was carried under Indian type Foundry set up by NID alumnus Satya Rajpurohit and Peter Bi’lak from Ty-potheque, in 2009 with the intention to develop high quality Indic Typefaces. The design aimed at keeping the liveliness and fluidity of the brush strokes alive while sticking to the classic constraints of proportion, legibility and readability. The methodology followed was an extensive one. It involved a lot of brush calligraphy, out of which selected forms were then taken forward for digitization followed by layers and layers of refinement. The concept was further explored and then expanded, after which coding and detailing was done.