The project was an opportunity to design a denim range of women’s wear for Arvind Ltd, which would be showcased in the Premiere Vision SS16 show in Barcelona. The client brief required the development of garments using the company’s latest denim fabrics and exploration was done in terms of prints and washes in order to enhance the look and feel of those fabrics in the garments. The three main categories of the collection were Quirked, Mistaken Identity and Urban Nomad. The collection was targeted to a clientele who are independent, bold, energetic and carefree.