diploma project

Undressing Popular Indian Masculinities

In 1969, an article, ‘The Personal is Political,’ became the slogan for women's liberation.
This kind of restructuring personal awareness, with the goal of social transformation is today coming to be known as either “human-centred design” or “design for social change.” This project brings a conceptual art approach to address such an issue. It seeks to provide a multimodal, interactive, meditative experience that will enable male Indian user to unravel specific aspects of their masculine identity, which are roadblocks to gender equality.

The process followed was one that interwove exhaustive study of the theory and its applications, all the while anchoring it firmly to the Indian context through phenomenological research. The New Media installation that emerged (as the logical outcome of this process), aims to stimulate in the user a curiosity to embark on a personal journey of examination and reconfiguration of his masculine identity.

class room project

‘Ether-eal’ Transmission