Pratik Mistri | pratikmistri@gmail.com

Babajob on Smartphone Platform

Guide Mamata N. Rao
Sponsor Self Sponsered
 
Keywords employer satisfaction;interaction patterns;iterative design;job search

The objective of the project was to enable job seekers with an income ranging from 12,000– 18,000 engage with the sponsor’s smartphones. The project envisioned future scenarios of job seekers in this income group with smartphones. It also looked at gathering quality information from job seekers to improve overall employer satisfaction of the services.

The initial stage of the project looked at the phones being used by the individuals and their behaviour . It also involved a study on the exposure of these users to interaction patterns of their phone, and their awareness about icons and colours. Discussions were carried out with them in order to gather information on their expectations of a job search. The second phase included a review of existing applications over different smartphone platforms with various services, however interacting with the similar interaction pattern. At the end of this phase was derived a list of good and bad patterns according to the user group.

The final phase comprised the iterative design process where a continuous series of prototypes was created and tested on the users. The entire process had six iterations of design which included paper prototypes, power point prototypes, and flash prototypes. Every iteration process included users’ interviews, their suggestion, business goals, and refinement of the existing design.

Even straight and clear roads have hairpin bends; the same is the case with the design process; with the knowledge gained and the support of the team, a lot was learnt on how to navigate them well during the course of this project.
Communication Design
ED (6)
AFD (22)
GD (28)
FVC (13)
IID (14)
PHD (6)
I.T. Integrated Design
NMD (12)
DDE (11)
Interdisciplinary Design
SDM (11)
DRE (15)
Industrial Design
FID (13)
TAD (10)
TGD (8)
PD (28)
CGD (7)
Textile Design
ADM (10)
LAD (13)
TD (23)