Young Designers 2011

		Young Designers 2011
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Kumudini J Rohekar | kumudini228@gmail.com

Study of Indian Users’ Unique Mobile Usages and Design for Med-cost Phone

Information and Interface Design | PGDPD
Guide: Dr Bibhudutta Baral
Sponsor: Huawei Technologies India Pvt. Ltd., Bengaluru

Keywords
Interaction design
Mobile phone users
Cost-effective
Application

The project aimed to get insights for designing mid-range mobile phones for Indian users by studying their usages of the phones’ software and hardware parts.
The project commenced with a literature review. Then, users were shadowed at stores to understand what went through their minds while buying a phone. Potential users were thus identified. Interviews with 104 users in the age group of 15-64 years were conducted across four cities in the country.
The designed concept ‘mCave’ is an application which allowed users to store and use their information in a secured, structured and smarter manner. The whole interaction for the concept was designed for mobile phones that were run on an android platform (version 2.2 and higher).
The deliverables included a report and interaction design i.e. wireframes and case diagrams. Heuristic evaluation by experts was conducted at every stage of interaction design for generating implementable solutions.
This was a thorough learning experience for me because it helped me explore the two inter-dependent phases of user-centric design: research and design per se. While the research phase strengthened my data collection capabilities, the detailed interaction design helped me understand the correct usage of design, while keeping in mind constraints of technology, to address the real needs of users.